Instead of going into a long, wordy description of the excitement that reigns on a photo shoot, I made myself into a paparazzi for an exhilarating day at the La Place d’Armes Hôtel in Montréal.
Here are some of my behind-the-scenes shots of the creation of an advertising campaign that brought together the prestigious “dream team” of Birks, L’Oréal Paris, Denis Gagnon and m0851:
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Francis











